To promote hagebaumarkt’s end-to-end support in every DIY situation, we launched the integrated “best help” campaign, which featured bizarre but humorous films as well as valuable professional tips and inspiring DIY tutorials on social media.
Alongside bizarre but humorous films, the campaign presence is underscored by POS posters offering valuable professional tips as well as inspiring DIY tutorials in social media.
We also celebrated the 40th anniversary with the motto "Hier hilft man sich". With a commercial that tells the story of a young man who masters the various milestones in his life with the help of hagebaumarkt.